Jasper’s Pro plan costs $69 per seat a month, and the company says more than 100,000 businesses use it. Once best known as an AI copywriter, Jasper now calls itself a marketing agents platform: software agents that research, write, translate and track how a brand shows up in AI search, all working from one set of brand rules.
Its pitch is aimed at enterprise marketing teams. The company says nearly 20% of the Fortune 500 use Jasper, naming customers such as Prudential and Cushman & Wakefield.
How It Works
Work happens in Jasper Canvas, a shared workspace where teams map a campaign from strategy down to individual assets. Jasper IQ holds the brand voice, style guide, visual guidelines, audiences and product knowledge, and every agent draws on it, so a messaging change can carry across channels.
Jasper launched its agent suite in June 2025. The Optimization Agent handles search research, competitive gap analysis and briefs for both classic SEO and AI-driven discovery. Business customers also get Research and Translation agents and the GEO Agent, which monitors how a brand appears in AI answers, flags gaps and carries out fixes, reporting through a GEO Hub dashboard. AI Studio lets teams build their own agents without code. Agents can pull context from the knowledge base, the web or specific URLs, and a connector keeps SharePoint folders in sync. Jasper also offers an API, an MCP server and a browser extension for Chrome and Edge.
Pricing
Pro costs $69 per seat a month, or $59 billed annually, and includes one seat, Canvas, agents for core workflows, two brand voices and five knowledge assets. It comes with a 7-day free trial. Business pricing is custom, requires a 12-month commitment and adds unlimited brand assets, the advanced agents, Jasper Grid, API access and enterprise admin controls. Some features, including GEO Hub and Business agents, run on credits billed from a separate rate card. Nonprofits can ask for 20% off.
What to Watch Out For
Adding a second Pro seat sends buyers to sales, so most teams will end up on a custom annual Business contract. Credit-based features make the final bill harder to predict than the seat price suggests. The pricing page points to a trust center but does not name specific certifications, so security reviewers should request documentation directly.
Recent News
In its January 2026 product update, Jasper expanded the Optimization Agent to cover generative engine optimization and added SharePoint connectors. On June 16, 2026, it launched the GEO Agent and GEO Hub. In August it named Tom Newton CMO and Lauren Newman CFO.

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