VVooma

Vooma’s customers report saving about five minutes on each freight quote and up to ten minutes on each load they build, and some have automated up to 80% of manual order entry, according to the company’s December 2024 funding announcement. Those are small units of time, but a brokerage answering thousands of quote emails a month adds them up quickly. Vooma, a Y Combinator company founded in 2022, builds AI agents that quote freight, build loads in the TMS and make carrier calls by phone.

Vooma is best for freight brokers and 3PLs on McLeod or Turvo with heavy email quoting and order entry. Pricing is custom, and the time savings it cites come from customers rather than independent measurement. Named customers include Echo, MODE, Arrive Logistics and NFI. We rate Vooma 7.7/10 on our scale. We have not used Vooma ourselves; this review is based on the company’s announcements, its developer documentation, partner listings and trade press coverage.

Funding, YC Profile and Partner News Since 2024

Vooma is a young company, so most of its hard numbers come from its 2024 funding announcement, its Y Combinator profile and partner news from 2025 and 2026.

Two facts matter for a buyer. First, Vooma’s growth figures, 12.5 times revenue and 32 times transaction volume, show brokers kept adding work to the platform after trying it, which is a better signal than a pilot announcement. Second, the founders come from logistics software and autonomous trucking rather than generic AI, which shows in the product’s focus on quote emails, load builds and check calls.

The figures are also modest in scale compared with better-funded rivals. HappyRobot and Augie have raised far more, and Vooma’s team was about 40 people in 2026. That can mean faster attention for each customer, and buyers should ask how support is covered across time zones.

Agents Over the Inbox, Phones and TMS

Vooma sits on top of a brokerage’s inbox, phone lines and TMS. Rather than replacing those systems, its agents read what comes in, act in the TMS and reply through the same channels the broker already uses. project44’s partner listing describes Vooma as a quote-to-cash platform for designing, deploying and managing AI workers across the full load lifecycle.

Vooma Quote

Vooma Quote embeds in the email inbox. It identifies quote requests among other messages, prices them through the broker’s connected pricing tools, drafts the response and tracks whether each quote was won or lost. Vooma’s docs say it supports most common third-party pricing tools and can call a broker’s own pricing engine through an endpoint. Since the January 2026 SONAR partnership, reps can see spot rates and lane scores while quoting, and lower-priority requests can receive an automatic reply.

Vooma Build

Vooma Build reads shipper emails and attachments and enters load details into the TMS. The Y Combinator profile calls order entry the wedge that started the company. Vooma reports up to ten minutes saved per load build and up to 80% of manual order entry automated for some customers.

Vooma Voice and Other Tasks

Vooma Voice makes and receives phone calls, either alone or as part of a multi-channel workflow. It handles inbound load bookings, appointment scheduling and carrier check calls. Agents can also be dispatched to cover loads, track and trace freight and retrieve proof of delivery.

Where the Agents Sit in a Load’s Life

Read together, Vooma’s announcements and partner listings place an agent at almost every step of a brokered load. The order below follows a typical truckload shipment; which steps you automate first is your choice.

• Request: a shipper emails a quote request; Vooma Quote spots it, prices it and drafts the reply.
• Tender: once the shipper accepts, Vooma Build reads the tender and creates the load in the TMS.
• Cover: agents work to cover the load with a carrier, and Vooma Voice can take inbound booking calls.
• Schedule: the voice agent books pickup and delivery appointments.
• Track: agents run check calls and track and trace updates while the load moves.
• Close: agents retrieve proof of delivery so billing can start.

Each step hands its output to the next, which is why Vooma describes itself as quote to cash. In practice, most brokers will start with the step that costs them the most staff time and widen from there.

Linking the TMS, Pricing Tools and Customer Records

• Connect systems: link the inbox, TMS such as McLeod or Turvo, and pricing tools such as Greenscreens.ai.
• Sync customers: Vooma’s API keeps customer records in step in both directions, using create and update endpoints and webhooks.
• Write SOPs: describe how each workflow should run in plain language, including pricing rules and escalation points.
• Receive status events: implement a webhook endpoint for quote status updates if you want them in your own systems.
• Expand: start with quoting or order entry, then add voice and tracking agents.

SOPs, Pricing Rules and Carrier Ties Stay With People

Vooma frames its agents as working alongside operations staff. People write the SOPs, set pricing rules, handle quotes the agent routes to them and own the carrier relationships behind each booking. Quotes on lanes your pricing tools handle poorly, unusual freight and disputes stay with reps.

Contracts Scoped by Agents Deployed and Volume

Vooma does not publish prices. Contracts are agreed with logistics companies after a demo, and the scope typically depends on which agents you deploy and how much volume they handle.

Staff Hours Freed at a Mid-Size Brokerage

These scenarios apply Vooma’s customer-reported time savings to illustrative volumes we chose. They estimate staff hours freed, which is the figure to weigh against Vooma’s quote.

• A mid-size brokerage answering 1,500 email quote requests a month: at about five minutes saved per quote, that is 7,500 minutes, or 125 staff hours a month.
• A 3PL building 3,000 loads a month: at the upper bound of ten minutes saved per load build, the saving reaches 500 hours a month. Real savings will be lower for loads that need manual fixes.
• Order entry share: if 80% of 1,000 monthly orders are entered automatically, as Vooma reports for some customers, 800 orders skip manual keying and 200 still need a person.

Costs beyond the contract: staff time to write and maintain SOPs, IT time for webhooks and customer sync, and fees for pricing tools such as Greenscreens.ai or SONAR, which are separate subscriptions.

Vooma Compared With HappyRobot, Augie by Augment and FleetWorks

All four sell AI agents to freight brokers, but they start from different jobs. Vooma began with order entry and email quoting, HappyRobot and Augie lead with voice and email operations at scale, and FleetWorks focuses on matching carriers to loads.

If your biggest cost is the time reps spend reading quote emails and keying loads, Vooma is the most direct fit. If it is phone volume, HappyRobot or Augie cover more ground. FleetWorks pairs well with a quoting tool because it works the carrier side. Browse more in our AI agents for logistics and voice AI agents guides.

Brokers With Crowded Quote Inboxes and Email-Keyed 3PLs

• Brokers with crowded quote inboxes: Vooma Quote finds and drafts quotes and tracks win rates, which helps reps respond faster.
• 3PLs keying loads from emails: Vooma Build targets the order entry work its founders chose as the starting point.
• Teams on McLeod or Turvo: these are among Vooma’s named TMS connections.
• Brokers using Greenscreens.ai or SONAR: pricing and market data can feed the quoting workflow directly.
• Operations teams that want phone coverage: Vooma Voice takes bookings and makes check calls alongside email work.

Shippers, Tiny Brokerages and Teams Without Rate Data

• Shippers: Vooma is built for brokers, 3PLs, forwarders and carriers.
• Very small brokerages: custom contracts and integration work suit higher volumes.
• Teams without reliable pricing data: automated quotes depend on the pricing tools and rules you connect.
• Buyers who need a published price list: you will need a demo and a negotiated contract.
• Brokers whose main gap is carrier capacity: a matching-focused agent such as FleetWorks targets that problem more directly than quoting and order entry tools.

Customer-Reported Savings and Auto-Reply Settings

• Reported savings: five minutes per quote and ten minutes per load build are customer reports from Vooma’s announcement; measure your own in a pilot.
• Automatic replies: auto-responding to low-priority quotes saves time but can lose business if lane scoring is wrong. Review which requests get automatic answers.
• Integration effort: customer sync, pricing engine access and quote status webhooks may need developer time on your side.
• SOP maintenance: agents follow the procedures you write, so keeping SOPs current keeps agent behavior current.
• Vendor scale: with about 40 staff, ask about support hours, uptime commitments and security documentation before signing.

The SONAR Spot Rate Partnership

• On January 14, 2026, FreightWaves reported that Vooma and SONAR partnered to embed SONAR spot rates and lane scores inside Vooma’s quoting workflow, with Boomerang Transportation describing faster customer quoting.
• In December 2025, project44 listed Vooma in its partner program under the AI Agents competency, describing it as a quote-to-cash platform for logistics companies.

Brokers Buried in Quote Emails Should Pilot It

For a broker or 3PL whose reps spend their days in quote emails and load entry screens, Vooma is worth a pilot. It scores 7.7/10 on our scale: strong on freight-specific autonomy and named TMS and pricing integrations, with pricing transparency as the area to improve, and a neutral sentiment score.

The value case is simple arithmetic. At about five minutes saved per quote, 1,500 quotes a month free roughly 125 staff hours. Ask Vooma for a pilot on one desk, measure quotes answered, response time and win rate before and after, and compare the hours freed with the contract price.

Freight Brokers’ Vooma Doubts, Answered

How Much Does Vooma Cost?

Vooma does not publish prices. It sells contracts after a demo, scoped by the agents you deploy and your quote, load and call volumes. Pricing tools such as Greenscreens.ai and market data from SONAR are separate subscriptions, so include them when you compare total cost.

Which TMS Platforms Does Vooma Work With?

Vooma has named McLeod and Turvo among its transportation management integrations, plus Front for communication and Greenscreens.ai for pricing. Its API and webhooks support customer sync, custom pricing engines and quote status updates.

Can Vooma Make Phone Calls to Carriers?

Yes. Vooma Voice makes and receives calls for inbound load bookings, appointment scheduling and carrier check calls, either on its own or as part of a workflow that also uses email and text.

How Does Vooma Compare With HappyRobot?

Both sell AI agents to freight brokers. Vooma started with email quoting and order entry and connects to McLeod and Turvo. HappyRobot is better funded and widely used for voice and email at large brokers, with a high reported minimum spend.

Who Founded Vooma?

Jesse Buckingham, a former CEO of ASG LogisTech, and Mike Carter, a founding engineer at Kodiak Robotics, founded Vooma in 2022. The company went through Y Combinator’s Winter 2023 batch and is based in San Francisco.